Dear Customer,
Ready for more sunshine in your life at the end of the day? Good news! We welcome Daylight Saving Time earlier this year. It begins Sunday, so remember to set your clocks ahead this weekend.
While we’re on the subject of saving, it’s a good time to make plans now to offset the upcoming postage increase in May. We bring solutions in this issue:
Congratulate our new Wii Winner, Jordan Speiginer, and get ready for our next giveaway, which we'll announce next week.
Wishing you the time of your life,
Adrian Klein |
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 MAKE SAVINGS YOUR #1 PRIORITY
WITH RESIDENT PLUS LIST
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What’s so great about our Resident Plus list?
It’s what the list can do for you.
Here’s a quick summary: |
- You get the largest postage savings, because it is “walk-sequenced” mail for carriers.
- Resident Plus saturates your target selling area, giving you the peace of mind that only such thorough coverage can bring.
- Your clients feel closer to you, because personalization by contact name is an option, with 70% of the households listed by name.
- Faster delivery means you can get your offers for new products/services to mailboxes in record time.
- Businesses can become part of the mix too, because they can be added in walk sequence.
Want to know more? - Just call or email me today. |
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TIME TO PLAN FOR POOL SEASON
BEST OF CLASS: DLT’S SWIMMING POOL LIST
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Do you like jumping into a crowded pool?
Me neither. A pool with fewer people gives me a better swimming experience. |
Our swimming pool list is another example of "less is more". Fewer names mean more accuracy than any list on the market. We've taken all the ineligible names off the list of "pool owners" by removing names where more than one person is assigned to one pool address. By creating a "one pool-one name" list, you know you’re reaching homeowners with a pool, not apartment or condo dwellers who share a pool. Ready to dive in?
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EDUCATION TIDBIT #38
HOW TO REDUCE POSTAGE AND COSTS
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If you’re mailing with a customer list, maximize your postal savings and pay the lowest postage rate by enlisting our help. |
- Ask us to perform list hygiene and analysis. We can help you determine the best density or mailing areas from your customer list. We can also Delivery Sequence the File and presort your customer list, which will qualify your mailing for a postal carriers' postage rate.
Here’s how one client saved $4,200 using our analysis:
Our client asked us to analyze a 75,000-customer list. We discovered that records were located around several locations. That’s an ideal situation for walk saturation postal savings! After appending walk sequence numbers and presorting the file, it was 91% qualified for saturation and SCF postal discounts.
The bottom line: a postal saving of $4,200 on the mailing!
Contact us if you want a similar analysis to save money on your next mailing. |
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Your List Expert |
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Wii Winner
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Congratulations to
Jordan Speiginer
- lucky winner of our
Jan 15 - Feb 29'08
Wii Giveaway.
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Thanks for Your Referrals
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Send us the name of a colleague or friend who places an order and we’ll send you a See’s candy gift certificate with a big “Thank You!”
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